What Might Happen If PUBG Gets Banned?

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Just a month after The Government of India banned 59 Chinese apps, the news of the possibility of PUBG Mobile being banned has taken the Indian gamers by storm. While India just banned 47 more Chinese apps which were the clones of the earlier banned apps, the news of the potential ban of 275 more applications has surfaced the internet.

Sonit Jain, CEO of GajShield Infotech, stated:

Indian data integrity needs to be protected (similar to territorial integrity) and the government has taken this important step in interest to protect national data. This ban will boost creativity and acceptability for Indian apps and products, and developers are to take complete advantage of this situation. The current national resistance towards non-Indian products will help Indian brands with a platform to replace them with a better quality product, competing with strong International brands on a global stage.

Origin of the game

It is important to note that a lot of debate has been going on around the fact as to why  PUBG Mobile was not banned along with TikTok. So let’s take a look at the history of the game. The PC game was developed by PUBG Corporation, a subsidiary of Korean Game Developer, Bluehole. Bluehole then partnered with a Chinese company, Tencent to introduce the game to the Chinese market. Tencent developed PUBG Mobile which gained traction almost immediately.

So is PUBG Mobile a Chinese app? Yes, as it was developed by Tencent. It is not a surprise that Tencent is under the Government’s radar. However, considering the fact that the original version of the game was developed by a Korean company, there is uncertainty as to whether the app will be banned or not.

The alternate game which might gain traction

Call of Duty

COD is one of the most popular battlefield games in the country. COD Mobile was developed by an American company called Activision Blizzard Pvt Ltd. It is important to note that Tencent owns only 5% in Activision Blizzard which perhaps keeps it off the government’s radar. Sensor Tower reported:

COD: Mobile saw its second-highest revenue of 53 million USD in May which is 62 percent more than its revenue in Jan and only second to its launch month of October where it earned around 55 million USD.

The COD Mobile application managed to garner over 100 million installations across the world within the first week of its release. It is highly likely that the game’s popularity amidst the Indian users will only spike should PUBG be banned.

Other possibilities

We cannot rule out the possibility that PUBG Mobile ban might drive users to switch to PC games. In fact, there are highly optimized competitive PC games available for low-end PCs as well.

On the other hand, non-Chinese companies may take advantage of the opportunity and perhaps release other battle royale games to conquer the Indian mobile gaming community.

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